How to Build Your Fundraising Strategy in 2023

How to Reach More Supporters Online

The online world is a noisy place. Charities increasingly have to find new ways to cut through the clutter, get their message out there, and drive donations.   A charity’s website is an excellent way to do just that. Research has shown that people who donate...
How to Build Your Fundraising Strategy in 2023

How to protect your charity’s reputation

Standfirst: We explore the value of a charity’s reputation, the risks that challenge it in the eyes of donors and beneficiaries, and how organisations can mitigate risks effectively for the future. A charity’s reputation can be difficult to define. It is an intangible...
How to Use Content to Drive Donations

How to Use Content to Drive Donations

Creating great content is all about storytelling and charities have a lot of great stories to tell. Whether it’s a video about the services you deliver on the ground, or an article about the brilliant work of your volunteers, content has the power to build lasting...