by Kendal Rowe | Jan 6, 2022 | Featured, Video
When establishing your online presence, mission-driven organizations, non-profits, individuals, and businesses struggle to set themselves up for success. Creating a website and building your social media platforms offer their own pros and cons. The best approach for...
by Kendal Rowe | Nov 16, 2021 | Article, Featured
by Brooke Edge, PhD, Open Eye How much importance do consumers place on a brand or organization investing in a dedicated domain name to establish their online presence? Do they feel strongly about where they make purchases online? Do they trust social media-only...
by Kendal Rowe | Nov 11, 2021 | Article, Featured
The fourth article in our series with Charity Digital looks at how data can help charities provide a personalized experience for their donors Personalization is more than a name at the top of an email. Today in the charity sector, personalization means talking about...
by Kendal Rowe | Oct 28, 2021 | Article, Featured
The word “audit” can strike fear in even the bravest of .ORG leader’s hearts, conjuring images of stone-faced heavies in suits, lurking around corners, sifting through binders and boxes. Fortunately the reality is much less dramatic. Yes, there’s always the...
by Kendal Rowe | Oct 12, 2021 | Article, Featured
“A stitch in time saves nine.” This centuries-old proverb refers to mending sails on a ship and means that if you solve a small problem early, you’ll prevent it from becoming a bigger one. For mission-based .ORGs, preparing for tax time is made easier by...
by Kendal Rowe | Sep 28, 2021 | Article, Featured
We explore some common mistakes people make when first starting to use data and also offer some best practice advice Data analytics has developed a reputation built and sustained by notions of intense spreadsheets, incomprehensible data, and graphs that can...
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