BootCamp for Mission-Driven Organizations
What if you have a great idea to help your community and improve our world, but you don’t know how to move from inspiration to action? This 8-part article series will get you up and running in no time!
Articles
Beyond the Logo: Building Your Organization’s Brand
By Judy Song Marshall, PIR Chief Strategy Officer
How to develop and launch an effective brand for your new .ORG
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Mind Your M&Ms: Five Steps for Successful Non-Profit Communication
By Tony Connor, PIR Director of Product Marketing
Communicate your mission and messaging easily with these 5 steps
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Building a Great Website? It’s as Easy as 1, 2, 3, 4
By Jim LeFevre, PIR Senior Director of Marketing
Build an amazing website that provides value to the communities you serve
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Play Ball! How to Market Your New .ORG Website
By Jim LeFevre, PIR Senior Director of Marketing
How to drive visitors and engagement to your new .ORG website
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Blogging 101: How to Put Out Perfect Posts
By Malleana Ruffin, PIR Social Media Manager
Step-by-step instructions for drafting the most impactful and effective posts
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Is Your Website a High-Performance Vehicle? Get on the Road Toward Measuring Success
By Tony Connor, PIR Director of Product Marketing
How to evaluate and optimize your website performance
The Three Rs: Telling Your Organization’s Story During the Pandemic
By Paul Diaz, PIR VP of Policy
Continue to raise funds and awareness through COVID-19
#SocialMediaGoals: A Non-Profit Guide to Effective Social Media
By Malleana Ruffin, PIR Social Media Manager
Leverage social media to connect your cause directly to the people you serve
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